Thoughts

This week on Quick Wins With COM I go over the best method for utilising online video in marketing campaigns. With all the technology around these days anyone can make a decent video, but how do you can you use video in your marketing? There are three distinct videos forms that are great for marketing ... Read More

On Quick Wins With COM this week I discuss how to develop a unique brand for your business. Now uniqueness is a strong element when it comes to marketing as without it the only way to compete with similar companies is pricing. Setting your products and services apart from the competition will not only attract ... Read More

This Week on Quick Wins With COM I go through some easy ways to generate more content from videos. These are six methods all businesses should be using to help them get the most out of online video. Create Content in Batches It’s much better to film videos in batches of four or five. Doing ... Read More

Tune in to this week’s episode of Quick Wins With COM where I answer a common question; Should I refresh or rebrand my business? Branding is central to marketing your business online. We only have seconds to grab the consumers attention so having an eye catching and relevant logo or website is crucial to a ... Read More

Welcome back to this week’s episode of Industry Change where I speak to my good friend Sam Cawthorn. Sam is an international best selling author and sought after keynote speaker around the world. We chat about the future of speaking and how, as business owners, it’s imperative that we know how to communicate effectively. One ... Read More

Welcome to Industry Change Episode 5, where Richard talks to Malcolm Gunning, the Principal of Gunning Real Estate and also the president of the Real Estate Institute of Australia. They discuss how the consumer has changed as vendors have become smarter as more information has opened up to them via the internet. In just 10 ... Read More

In this weeks episode of Industry Change I’m talking with PR expert and founder of The Comms Department Bec Brown about the significant changes to the PR Industry especially in the online space. Bec Brown began The Comms Department as a publicity consulting business in 2012, under Bec Brown Communications. Since then the business has ... Read More

This week on Episode 3 of Industry Change Richard interviews Gary Ng, the CVO of EWeb Marketing in Sydney about what’s next in business. Gary Ng has been in the Digital Marketing business for 18 years and has built his company to a point where he doesn’t have a day to day role in the ... Read More

Welcome back to Industry Change Episode 2 with Fitness Australia CEO, Bill Moore. Bill has been in the fitness industry for over 3 decades, starting his career as a Personal Trainer with his own studio in Balmain through to co-founding one of the largest online training programs in Australia, 12 Week Body Transformation with Michelle ... Read More

Tune into this week’s Quick Wins With COM where Richard discusses how you need to work smarter, not harder to work the opportunities in your business. Recently I was in Kuala Lumpur to interview and talk to business owners about their success in a changing industry. Once thing that really stood out to me is ... Read More