Thoughts

Creating a Disneyland Experience In Your Fitness Business | Quick Wins with COM Ep 55

I was in Disneyland recently, and one thing you should know about Disneyland is that as soon as you walk in the gates you are struck by the experience and magic of it all. It’s like being transported into a completely different world. We can all learn a little from the Disneyland experience that we ... Read More

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The Secret To Marketing Your Fitness Business, How To Create Value For Your Clients | Quick Wins With COM Ep 54

  If you want to create a consistent flow of leads for your personal training business it’s not just about the best and latest online marketing tactics. You must provide REAL VALUE. It is simply the fastest, most effective, cheapest way to market your personal training or gym business. By providing value, you create raving ... Read More

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Are Free PT Trials Dead | Quick Wins With COM Ep 53

  I had a conversation with a client the other day who was struggling to get good quality leads in the door. You see, what was happening was when leads we’re coming into the gym – they would show them around the facility, do a gym tour – look at the treadmills and the bikes and ... Read More

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How To Position Yourself For Predictive Profits – Industry Change Ep 13 with Steve Brossman

On this week’s episode of Industry change, I sit down with influencer, former athlete and best-selling author, Steve Brossman. We talk all about positioning yourself as a personal trainer in order to find success in your market no matter how often the environment changes. Steve has found success in doing many things, from owning health ... Read More

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How To Get Started As A Personal Trainer | Quick Wins With COM Ep 52

A little known fact about me is that I started my first personal training studio when I was just 17. As a 17 year old I faced a few challenges as a new PT: I was young, I had no facility and no business experience. And yet within a few years I was a successful ... Read More

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How To Get More Done Everyday: The $50 Task Theory | Quick Wins With COM Ep 51

When I speak to business owners, I find that some of them fall into a trap of being busy, but not financially productive. It’s easy to fill our days up with small ‘$5 tasks’ but these tasks don’t lead to business growth or financial success. They just keep us busy! That’s why I like to ... Read More

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How To Come Back From Failure | Industry Change Episode 12 With Geoff Jowett

  In this episode of Industry Change, I sat down with long time fitness industry expert, Geoff Jowett. Geoff was involved as an original founder of Vision Personal Training, where he saw great success in building boutique personal training studios. He went on to have major success with the BodyTrim brand. And yet even after all ... Read More

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Business or Pleasure – Industry Change Episode 8

On Industry Change this week I’m in the beautiful Maldives, speaking with James Schramko from Super-Fast Business. When you’re running your own business, it is difficult to establish a work life balance. Many people put themselves at the centre of their business and work themselves to the bone trying to make it a success. You ... Read More

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Sales is not a Dirty Word – Industry Change Episode 7

While I was in Malaysia I got the chance to meet up with Jason Campbell from Mindvalley. During our interview we spoke about the importance of sales for business. Mindvalley’s mission is to push Humanity forward through education. They are a company that recognises that there are gaps in traditional education. Mindvalley focuses on teaching ... Read More

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How to Develop a Unique Brand – Quick Wins With COM Ep 46

On Quick Wins With COM this week I discuss how to develop a unique brand for your business. Now uniqueness is a strong element when it comes to marketing as without it the only way to compete with similar companies is pricing. Setting your products and services apart from the competition will not only attract ... Read More

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